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Imprint & Privacy Policy
Contact Address
machineMD AG
Weyermannsstrasse 36
3008 Bern
Switzerland
Responsible Persons
Dominic Senn, CEO
Mathias Abegg, Medical Director
Company Register
Company Name: machineMD AG
Handelsregister Nr: CH-036.3.079.921-3
UID: CHE-143.068.099 MwSt
Legal Disclaimer
machineMD AG takes all possible care to ensure the correctness of published information. However, no warranty can be accepted regarding the correctness, accuracy, up-to-dateness, reliability and completeness of the content of this information. It reserves the right to change, to delete or temporarily not to publish the contents wholly or partly at any time and without giving notice.
Liability claims against machineMD AG because of tangible or intangible loss or damage arising from accessing, using or not using the published information, through misuse of the connection, or as a result of technical breakdowns are excluded.
machineMD AG has not checked third-party websites, i.e. those that are not on its servers or within its sphere of influence, that may be connected to this website via hyperlinks, and does not accept any responsibility for their contents or the services offered thereon.
Copyright
All online documents and websites as well as their parts are protected by copyright and may be copied and printed only for private, academic and non-commercial use. All reproduction, forwarding or other usage of the information on this website for commercial purposes is forbidden.
Without the prior written consent from machineMD AG, the documents and websites, as well as parts thereof, may not be reproduced or stored on other servers, or fed into newsgroups, blogs or online services, or saved on storage media. This applies in particular to the machineMD logo. Intermediate storage in a cache or on a proxy server to optimise access speed is permitted.
machineMD expressly permits the citation of the documents and web pages with a correct statement of the source and the setting of links to our website.
Privacy Policy
Personal data (referred to as "data" below) will only be processed by us to the extent necessary and for the purpose of providing a functional and user-friendly website, including its contents, and the services offered there.
Per Art. 4 No. 1 of Regulation (EU) 2016/679, i.e. the General Data Protection Regulation (hereinafter referred to as the "GDPR"), "processing" refers to any operation or set of operations such as collection, recording, organization, structuring, storage, adaptation, alteration, retrieval, consultation, use, disclosure by transmission, dissemination, or otherwise making available, alignment, or combination, restriction, erasure, or destruction performed on personal data, whether by automated means or not.
The following privacy policy is intended to inform you in particular about the type, scope, purpose, duration, and legal basis for the processing of such data either under our own control or in conjunction with others. We also inform you below about the third-party components we use to optimize our website and improve the user experience which may result in said third parties also processing data they collect and control.
Our privacy policy is structured as follows:
I. The rights of users and data subjectsII. Information about the data processing
The party responsible for this website (the "controller") for purposes of data protection law is:
machineMD AG
Weyermannsstrasse 36
3008 Bern
With regard to the data processing to be described in more detail below, users and data subjects have the right
- to confirmation of whether data concerning them is being processed, information about the data being processed, further information about the nature of the data processing, and copies of the data (cf. also Art. 15 GDPR);
- to correct or complete incorrect or incomplete data (cf. also Art. 16 GDPR);
- to the immediate deletion of data concerning them (cf. also Art. 17 DSGVO), or, alternatively, if further processing is necessary as stipulated in Art. 17 Para. 3 GDPR, to restrict said processing per Art. 18 GDPR;
- to receive copies of the data concerning them and/or provided by them and to have the same transmitted to other providers/controllers (cf. also Art. 20 GDPR);
- to file complaints with the supervisory authority if they believe that data concerning them is being processed by the controller in breach of data protection provisions (see also Art. 77 GDPR).
In addition, the controller is obliged to inform all recipients to whom it discloses data of any such corrections, deletions, or restrictions placed on processing the same per Art. 16, 17 Para. 1, 18 GDPR. However, this obligation does not apply if such notification is impossible or involves a disproportionate effort. Nevertheless, users have a right to information about these recipients.
Likewise, under Art. 21 GDPR, users and data subjects have the right to object to the controller's future processing of their data pursuant to Art. 6 Para. 1 lit. f) GDPR. In particular, an objection to data processing for the purpose of direct advertising is permissible.
II. Information about the data processing
Your data processed when using our website will be deleted or blocked as soon as the purpose for its storage ceases to apply, provided the deletion of the same is not in breach of any statutory storage obligations or unless otherwise stipulated below.
Server data
For technical reasons, the following data sent by your internet browser to us or to our server provider will be collected, especially to ensure a secure and stable website: These server log files record the type and version of your browser, operating system, the website from which you came (referrer URL), the webpages on our site visited, the date and time of your visit, as well as the IP address from which you visited our site.
The data thus collected will be temporarily stored, but not in association with any other of your data.
The basis for this storage is Art. 6 Para. 1 lit. f) GDPR. Our legitimate interest lies in the improvement, stability, functionality, and security of our website.
The data will be deleted within no more than seven days, unless continued storage is required for evidentiary purposes. In which case, all or part of the data will be excluded from deletion until the investigation of the relevant incident is finally resolved.
Cookies
a) Session cookies
We use cookies on our website. Cookies are small text files or other storage technologies stored on your computer by your browser. These cookies process certain specific information about you, such as your browser, location data, or IP address.
This processing makes our website more user-friendly, efficient, and secure, allowing us, for example, to display our website in different languages or to offer a shopping cart function.
The legal basis for such processing is Art. 6 Para. 1 lit. b) GDPR, insofar as these cookies are used to collect data to initiate or process contractual relationships.
If the processing does not serve to initiate or process a contract, our legitimate interest lies in improving the functionality of our website. The legal basis is then Art. 6 Para. 1 lit. f) GDPR.
When you close your browser, these session cookies are deleted.
b) Third-party cookies
If necessary, our website may also use cookies from companies with whom we cooperate for the purpose of advertising, analyzing, or improving the features of our website.
Please refer to the following information for details, in particular for the legal basis and purpose of such third-party collection and processing of data collected through cookies.
c) Disabling cookies
You can refuse the use of cookies by changing the settings on your browser. Likewise, you can use the browser to delete cookies that have already been stored. However, the steps and measures required vary, depending on the browser you use. If you have any questions, please use the help function or consult the documentation for your browser or contact its maker for support. Browser settings cannot prevent so-called flash cookies from being set. Instead, you will need to change the setting of your Flash player. The steps and measures required for this also depend on the Flash player you are using. If you have any questions, please use the help function or consult the documentation for your Flash player or contact its maker for support.
If you prevent or restrict the installation of cookies, not all of the functions on our site may be fully usable.
Contact
If you contact us via email or the contact form, the data you provide will be used for the purpose of processing your request. We must have this data in order to process and answer your inquiry; otherwise we will not be able to answer it in full or at all.
The legal basis for this data processing is Art. 6 Para. 1 lit. b) GDPR.
Your data will be deleted once we have fully answered your inquiry and there is no further legal obligation to store your data, such as if an order or contract resulted therefrom.
Google Analytics
We use Google Analytics on our website. This is a web analytics service provided by Google Inc., 1600 Amphitheatre Parkway, Mountain View, CA 94043 (hereinafter: Google).
Through certification according to the EU-US Privacy Shield
https://www.privacyshield.gov/participant?id=a2zt000000001L5AAI&status=Active
Google guarantees that it will follow the EU's data protection regulations when processing data in the United States.
The Google Analytics service is used to analyze how our website is used. The legal basis is Art. 6 Para. 1 lit. f) GDPR. Our legitimate interest lies in the analysis, optimization, and economic operation of our site.
Usage and user-related information, such as IP address, place, time, or frequency of your visits to our website will be transmitted to a Google server in the United States and stored there. However, we use Google Analytics with the so-called anonymization function, whereby Google truncates the IP address within the EU or the EEA before it is transmitted to the US.
The data collected in this way is in turn used by Google to provide us with an evaluation of visits to our website and what visitors do once there. This data can also be used to provide other services related to the use of our website and of the internet in general.
Google states that it will not connect your IP address to other data. In addition, Google provides further information with regard to its data protection practices at
https://www.google.com/intl/de/policies/privacy/partners,
including options you can exercise to prevent such use of your data.
In addition, Google offers an opt-out add-on at
https://tools.google.com/dlpage/gaoptout?hl=en
in addition with further information. This add-on can be installed on the most popular browsers and offers you further control over the data that Google collects when you visit our website. The add-on informs Google Analytics' JavaScript (ga.js) that no information about the website visit should be transmitted to Google Analytics. However, this does not prevent information from being transmitted to us or to other web analytics services we may use as detailed herein.
Google Fonts
Our website uses Google Fonts to display external fonts. This is a service provided by Google Inc., 1600 Amphitheatre Parkway, Mountain View, CA 94043 (hereinafter: Google).
Through certification according to the EU-US Privacy Shield
https://www.privacyshield.gov/participant?id=a2zt000000001L5AAI&status=Active
Google guarantees that it will follow the EU's data protection regulations when processing data in the United States.
To enable the display of certain fonts on our website, a connection to the Google server in the USA is established whenever our website is accessed.
The legal basis is Art. 6 Para. 1 lit. f) GDPR. Our legitimate interest lies in the optimization and economic operation of our site.
When you access our site, a connection to Google is established from which Google can identify the site from which your request has been sent and to which IP address the fonts are being transmitted for display.
Google offers detailed information at
https://adssettings.google.com/authenticated
https://policies.google.com/privacy
in particular on options for preventing the use of data.
Digital marketing and communication with HubSpot
We use the marketing automation software HubSpot from the American company HubSpot Inc, Two Dockland Central, Dublin, Ireland, hereinafter "HubSpot", on our website and blog. HubSpot is an integrated software solution that we use to cover various aspects of our digital marketing, sales, and customer relationship management. Furthermore, we use the tool for analysis purposes of our web offers in order to optimize them and to provide you with the best possible and user-friendly service.
We use HubSpot for:
- the content management for our website and landing pages
- contacting us via contact form embedded into the above
- subscribing to and sending our newsletters
- subscribing to a blog update
The content of our websites as well as your personal data, which you submit, for example, when using our contact form or registering for our newsletter, are stored on servers of our software partner HubSpot.
HubSpot of course also uses "cookies" that are stored on your computer and enable an analysis of your use of the website by us. HubSpot evaluates the collected information (e.g. IP address, geographical location, type of browser, duration of visit and pages viewed) on our behalf so that we can generate reports about the visit and the pages visited and thus improve our website. If you generally do not want HubSpot to record your activities on our website and blog, you can reject this in the cookie message that appears when you first visit our pages.
All information we collect is subject to this Privacy Policy. HubSpot is certified under the terms of the "EU - U.S. Privacy Shield Framework" and is subject to the TRUSTe Privacy Seal and the "U.S. - Swiss Safe Harbor" Framework. This means that processing of personal data at certified companies in non-European countries complies with European data protection standards.
You can find more information about HubSpot's privacy policy here
You can find more information about the cookies used by HubSpot here